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eCom Profit
P&L Calculator
eCom Tools

Profit & Loss Calculator

Per unit ยท Margins ยท Break-even ยท Planner
Currency
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Revenue
Selling PriceThe price your customer pays you
$
Units to SellHow many orders you plan to get
๐Ÿ“ฆ
Product Costs
Product CostHow much you paid to buy or make the product
$
Delivery CostCost to ship the product to your customer
$
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Advertising
Ad Cost Per SaleHow much you spent in ads for each order you got
$
โšก Don't know your ad cost? Calculate from CPM โ–ผ
Fill in your ad stats below โ€” we will calculate how much each sale costs you in ads.
CPMHow much you pay for 1000 people to see your ad
$
CTROut of 1000 people who saw the ad, how many clicked?
%
Conversion RateOut of 100 people who clicked, how many bought?
%
โ†’ Your ad cost per sale is: $16.67
โ†ฉ๏ธ
Returns & Delivery
Delivery Confirmation Rate Out of 100 orders shipped, how many were successfully delivered? (COD ~70%, Prepaid ~95%)
%
Return Rate Of delivered orders, how many were returned? (Average ~5โ€“15%)
%
Cost per Returned Order What does it cost YOU when 1 order comes back? (Enter 0 if free)
$
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Platform Fees
Leave 0 if not used
Payment ProcessingStripe, PayPal charge ~2.9% per sale
%
Platform FeeShopify, Amazon, Etsy etc. charge a % per sale
%
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Other Costs
Leave 0 if not used
Packaging CostBox, bag, tape, bubble wrap per order
$
Fulfillment FeeWhat the 3PL warehouse charges per order to pick, pack & ship
$
Confirmation Call FeeCost per order to confirm with customer before shipping
$
Add any extra cost with a custom name
$
Total Net Profit
$0
Margin
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ROAS
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Break-even
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๐Ÿ“ฆ Order Flow
Cost Breakdown โ€” Per Unit
Selling Priceโ€”
Product Costโ€”
Delivery Costโ€”
Ad Spendโ€”
Confirmation Lossโ€”
Return Costโ€”
Payment Feeโ€”
Platform Feeโ€”
Packagingโ€”
Fulfillmentโ€”
Confirmation Feeโ€”
Otherโ€”
Total Costsโ€”
Net Profit / Unitโ€”
Total โ€” 0 Units
Total Revenueโ€”
Total Costsโ€”
Net Profitโ€”
๐Ÿ” Where Did Your Money Go?
๐ŸŸข You Keep
โ€”
๐Ÿ’ก Insights
๐ŸŽ›๏ธ

First calculate a product in the Calculator tab โ€” then come here to simulate changes!

๐Ÿ“‹

Your calculation history will appear here. Calculate a product to get started!

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Ad Budget Planner
Monthly Ad BudgetHow much you plan to spend on ads per month
$
Selling PriceYour product selling price
$
Product CostHow much the product costs you
$
Delivery CostShipping cost per order
$
Expected ROASHow many $ you expect back for every $1 spent on ads (good = 3x+)
x
Confirmation Rate% of orders actually delivered (COD: ~70%)
%
๐Ÿš€
Unlock Pro Features
You're using the free calculator. Upgrade once to unlock everything โ€” forever.
๐ŸŽ›๏ธ
Simulator
Drag sliders to see how price/cost changes affect your profit live
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History
Save & compare all your product calculations
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Planner
Plan your monthly ad budget & forecast profit
โ™พ๏ธ
Lifetime
Pay once. No subscription. Use forever.
$9
One time paymentNo subscription ยท Forever
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Unlock Your Results
You're one step away from seeing your real profit numbers.
๐Ÿ“ŠFull profit & loss breakdown
๐ŸŽ›๏ธScenario simulator with sliders
๐Ÿ“‹Calculation history saved
๐Ÿ“ฃAd budget planner
โ™พ๏ธLifetime access โ€” pay once
$9
One time ยท No subscription ยท Forever
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